Farfetch Monogram Animation

Below are two color variations of an animation created in 2020 for the fashion company Farfetch. The concept for this animation was to create a hyper-real CGI environment and depict a metamorphosis, destruction, building, or growth of the Farfetch monogram for social media. This animation was part of a series of 6 animations from 6 different artists, each inspired by a different assigned material. The assigned material for this animation was metal. This animation loop was created with Cinema4D, Octane Render, and Adobe After Effects.