GIPHY Collaborations

Ruggiero has collaborated with GIPHY on multiple projects, creating animated GIFs for both curated art events and widely used social media stickers. In 2016, she curated and directed an art event at Superchief Gallery, commissioning artists to create GIFs based on viral themes. In 2020, GIPHY commissioned her to design 19 animated 3D GIFs as social media stickers, which have since amassed 1.9 billion views.

GIPHY x Post Vision — Artist Commissions and Superchief Event

In 2016, Ruggiero partnered with GIPHY to direct and curate an art and music event, held at Superchief Gallery in Manhattan, NY. Through GIPHY, she commissioned 6 artists, including herself, to create GIFs that were featured in the event, based on the theme "Going Viral." The artists were required to choose two viral words or phrases and mash them together to create a GIF.

Nicole's GIF, created in Cinema 4D and Octane Render, is pictured below. It was created in collaboration with Tighe R., based on the two words "coffee" and "woke", and received 100 million views. In total, all the commissioned artist GIFs received 300 milion views, several successfully achieve viral success.

Below, you can see a video of the event, featuring the artists' GIFs and music performances. If you would like to learn more about all the commissioned artists' GIFs, you can do so by going the event's curation page, here.

GIPHY  — Social Media GIF Commissions

In 2020, GIPHY commissioned Ruggiero to create 19 animated 3D GIFs as social media stickers. Each GIF was inspired by a trending idea or phrase, such as a water bottle labeled "tears" or an animated take on "vibe check." The GIFs were created using Cinema 4D, Octane Render, Adobe After Effects, and Adobe Photoshop. They remain available on Instagram and other platforms that integrate GIPHY. In total, Ruggiero's GIFs have accumulated 1.9 billion views.